Brand new justice : The upside of global branding
In this new book, Simon Anholt, one of the world's leading branding experts, shows how the combination of branded experts and 'nation branding' can create fast-track economic development for emerging markets. Brand New Justice: the Upside of Global Branding shows how the classic wealt...
| Main Author: | |
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| Format: | Book |
| Language: | English |
| Published: |
Boston, MA:
Butterworth-Heinemann,
c2003.
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| Subjects: |
Wisma Putra-Open Shelves
| Call Number: |
658 827 |
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| Accession | Item Category | Format | Status | Notes |
|---|
| 0009727 | OPEN SHELVES | Book | AVAILABLE |