Description: Big in Asia :

Bibliographic Details
Main Author:	Backman, Michael, 1967-
Other Authors:	Butler, Charlotte.
Format:	Book
Language:	English
Published:	Houndmills, Basingstoke, Hampshire New York: Palgrave Macmillan, c2007..
Edition:	2nd. ed..
Subjects:	Success in business -- > Asia. Intercultural communication -- > Asia. International business enterprises -- > Management. -- > Asia Business planning -- > Asia. Strategic planning -- > Asia.

Description
Physical Description:	x, 438 p; 24 cm..
Bibliography:	Includes bibliographical references and index.
ISBN:	9780230000278 (pbk.)