A new brand world : 8 principles for achieving brand leadership in the 21st century

Bibliographic Details
Main Author: Bedbury, Scott.
Other Authors: Fenichell, Stephen
Format: Book
Language:English
Published: New York: Viking, 2003.
Subjects:

IDFR Library-1st Floor

Holdings details from IDFR Library-1st Floor
Call Number: 658 827 BED
Accession Item Category Format Status Notes
1000020252 REFERENCE Book AVAILABLE