Blue ocean strategy : how to create uncontested market space and make the competition irrelevant

Bibliographic Details
Main Author: Kim, W. Chan
Other Authors: Mauborgne, Renee
Format: Book
Language:English
Published: Boston, Mass: Harvard Business School Press, c2005.
Subjects:

Wisma Putra-Open Shelves

Holdings details from Wisma Putra-Open Shelves
Call Number: 658 802 KIM
Accession Item Category Format Status Notes
0013003 OPEN SHELVES Book AVAILABLE